Presented by Kasian Franks (best-known for being the mastermind of music search portal SeeqPod), Mimvi is a new search platform that takes Franks’ technology for recommendation and personalization and applies it to the world of mobile applications.
That is, Mimvi can easily be defined as a portal for the discovery of mobile applications and content – and across most major devices and platforms at that.
As it currently stands, Mimvi will let you look up applications and content for iPhones, Blackberries and Android phones. The inclusion of results for Windows Mobile phones and iPads is being worked upon as of the time of writing this.
And in case you are interested in one platform only, you can give the vertical engines that are featured a good try.
When all is said and done, a specialized search engine such as this one just exemplifies the importance that the mobile industry has got today. It also stands as the first focused attempt to unify a scene that has always been characterized by its high degree of fragmentation.
Mimvi.com In Their Own Words
“Mobile Apps (or applications) are the new “websites.” People know how frustrating it can be to search for and find the right Mobile App. Mimvi, Inc., a pure-play search and recommendation engine, enables consumers to quickly discover Mobile Apps, Mobile Content and Mobile Products across all devices and platforms, including: Apple’s iPhone, Google Android, Blackberry, Windows and Nokia devices.”
Why Mimvi.com It Might Be A Killer
The mobile scene has always been fragmented for the simple fact that there are so many active (and crucial) participants there. A search engine like this one intends to unify everything as much as possible.
Some Questions About Mimvi.com
Will this become the de facto leader of the mobile search market? What would it take for that to happen? 
