The clock’s ticking, and there are only a couple of weeks left till father’s day; if you haven’t considered a watch as a possibility for this year’s present, you’ll be embracing that idea the moment you enter this site, which hosts both the global and regional sites for this well known Swiss brand and manufacturer of watches for men and women. The site hosts details from their latest marketing campaign, including profiles, galleries and footage of the models in them.
If you are in search of user manuals for watches, you’ll be happy to know that the site carries a complete library of these materials. By taking a look around, you’ll be able to discover the full catalogue of Swatch’s products and make your purchases; I was expecting the site to allow users to customize the products by changing strap color or requesting engraving, but no such thing is available online. Should you be in search of straps or batteries, Swatch.com can also be of help, as they carry original parts, with a good plus: when hovering your mouse over any battery or strap, a flyover displays the models it fits. Also interesting about this site is their internet time project, which is an initiative to break up the 24 hours of the day into 1000 beats, and thus have one standard time measure that is the same throughout the world, and which would be used specifically by internet users to avoid having to convert times back and forth. You can read all about this at the site, and learn the time, but there are no widgets, banners or clocks for people to paste on their websites or blogs to help spread the word about this great idea which would help us all save time and energy trying to remember where one’s friends and family are timezone wise. 
