PaisaWaisa is an online financial services provider offering comparison services for investment as well as real estate instruments. Its USP is the integration of an element of interactivity in its interface by providing social networking features to its users, besides covering all verticals of the financial scenario at one portal.
Users can compare credit cards, loan options, banking accounts, insurance plans & real estate properties, and apply instantly for their preferred choice. Introducing interactivity into the online financial sector for the first time, PaisaWaisa features a community where users can communicate via the website’s unique Voice-Video-Text chat, write blogs, participate in forums, get the latest news and free advice regarding all their financial issues from the website’s in-house panel of experts from various verticals of the industry. The website also features a reward points program where users can get points for pre-defined activities such as blogging, posting in forums, etc.
Why PaisaWaisa It Might Be A Killer
The website is a fresh concept in the Indian financial scenario. Although there are websites offering comparison services, they only address specific verticals of the industry. PaisaWaisa, on the other hand, offers detailed comparison services for all verticals at one portal. Besides, its integration of the element of interactivity and reward points program also allows it to stand a class apart from its competitors.
“The primary concept behind developing PaisaWaisa was to provide users searching for financial solutions a comprehensive website where they can solve all their finance related problems. Often, one has to go to various websites for varied requirements. With PaisaWaisa, users have just one portal to answer all their financial queries and get all their requirements sorted out.”
