Current.tv – Al Gore’s Take on Media Broadcasting

Current.tvCurrent.tv, Al Gore’s new Digital Media Broadcasting startup, that gives the people the power to decide what airs on live television.

About 1/3 of the site is composed of what they call VC2, or viewer-created content, a segment that can be contributed by anyone who has a news story they’d like to share with the world. The rest of the site is from trusted news sources, but all of which is voted and aired based on what the people vote for. You can catch all of the programming from their website or from your digital media provider on TV.

Current.tv In Their Own Words

“Current is about what’s going on: stories from the real world, told by you.
We slice our schedule into short segments that we call “pods” — each just a few minutes long. You’ll see profiles of interesting people on the rise, intelligence on trends as they spring up around us, and international news from new perspectives.
And much of it comes straight from you.
We call it viewer-created content, or VC2. Right now, VC2 makes up about a third of our channel — and that share is growing.
It works like this:
Anyone who wants to contribute can upload a video. Then, everyone in the Current online community helps decide what should be on TV. You can join in at either stage — watch & vote or make video. (We’ve also got online training to help you get the skills you need to make TV!)”

Why Current.tv It Might Be A Killer

Recently, in an ongoing partnership with Bebo, a social network, Current has launched a new campaign which allows users to compete to win a trip to their London Studios. In return, Bebo has been using Current content to display on the video section of their site. All around, this startup is looking spectacular with a steller idea to back it up. If Al Gore didn’t invent the internet, he is certainly re-inventing it now.

Some Questions About Current.tv

How will they induce users to create less UK-centric content, and direct more focus towards more things US and World? Current.tv

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