A site that has been created by former automaker marketing executives, Buycentives is going to change the car-buying experience for good. What this new service aims to do is to give car buyers a chance to get incentives directly from manufacturers. This is achieved by letting automakers define their car buyers by tweaking with aspects like their location and how much they’re willing to spend, and then calculating and offering them incentives in real time.
These are named “buycentives”, and the idea is that by being determined so exactly, they’ll always be the kind that people would accept. And once any of these buycentives has been accepted, then it can be used both online, or printed as a personalized certificate that can be taken to any local dealership.
This is a platform with some serious potential. We all love getting a tailored experience when shopping for items online, and we all love to save money (specially when what we want to buy is something as expensive as a car). There’s no reason why something like Buycentives would not be used with other big ticket purchases. I think that boats and private planes are the biggest candidates, and I also believe that these buycentives would work great with high-end computers and home stereo systems.
Buycentives.com In Their Own Words
Buycentives are the next generation of digital consumer incentives. With Buycentives’ proprietary technology you can deliver dynamic, relevant incentives directly to online shoppers.
Some Questions About Buycentives.com
Which other vehicles or products seem likelier to be supported first? How widespread can this kind of technology become? Where else could it be used? 
