In this age of the Internet, local radio stations understand that their audience relies on much more than just the voice on the air. Alpenanow.com is the website of the True North Radio Network, a group of three radio stations that serves Northern Michigan, based in Alpena, Michigan. 107.7 The Bay provides contemporary music of the 1980’s through today, 99.9 The Wave is an oldies-formatted station, and Thunder Country at 100.7 FM is the area’s source for modern country music.
Alpenanow.com provides a wide range of information and services for area listeners. There are updated news stories focusing on the local area as well as a link to ABC News for national and international items. Local sports and obituary items are available, plus a special section called “In the Kitchen with Brian” featuring low cost, easy to make recipes. There is also a community calendar on the home page, with numerous local events broken out on a day by day basis. In keeping with the modern trend of social media, alpenanow.com has a Facebook link and collection of recent posts for and about the various stations. There is no capability for online streaming of the individual stations on alpenanow.com, but there is an archive of regional sports carried on the stations dating back to 2006. 107.7 The Bay offers a Texting Club that gives listeners the chance to send comments, make requests, and receive special offers from the station. There are updated station news items, DJ blogs and contest offerings on alpenanow, giving listeners many chances to fully participate in the listening experience.
Alpenanow In The Web
