This is the kind of site that is supposedly meant for children, but that ends up being every bit as absorbing (or more) to adults. Admongo is a kind of adventure game in which you are cast as a character that goes all over the world and analyzes the different types of advertisements that he sees.
You (as the main character) are asked several questions after coming across any display, and your answers will reflect (or not) the way that people on the whole react to such an ad – whether it is working as intended, whether it is coming across as pure spam… The results are clear and easy to understand – no pointless jargon, no mindless statistics.
To be frank, I know more adults than children who would benefit from something like Admongo. You might think that is not the case as far as you are concerned. If that is the way you think indeed, I just advice you to drop by the site and begin the adventure. I assure you the results will come as quite a revelation.
Admongo.gov In Their Own Words
“Welcome to Admongo where advertising is all around you. Online. Outside. On television. Who makes ads? How do they work? What do they want you to do? Here, you will explore, discover, and learn. Can you make it to the top?”
Why Admongo.gov It Might Be A Killer
The game lets absolutely everybody have a clearer idea of how the world of advertising works at its core.
Some Questions About Admongo.gov
Will there be a sequel? 
