Yourmediaplan is a tool to make searching for information concerning promotional campaigns much easier. It’s a free service that includes a database of links to media products, allowing people working in marketing a way to find media pertaining to their intended target without having to search high and low using tons of different sources.
On the site you can search the specific place you wish to promote your product such as magazines, newspapers, television, radio, and outdoors and also find links to specific media. Links include a short profile of the media source along with all the information you need to contact the source for advertising purposes. Yourmediaplan.com currently only contains links to UK based media.
Yourmediaplan.com In Their Own Words
“There are some amazing resources out there to help you plan the perfect promotional campaign. Unfortunately, these resources aren’t centralised and searching for specific information can all too often become a difficult and time consuming task – especially when you’re not exactly sure what you’re searching for in the first place! yourmediaplan.com is a FREE online resource designed to centralise links to all available media products and resources in a collected and organised format. It is designed to give marketing departments quick access to the information they need to plan a successful campaign. The data is presented in a visually clear and simple, searchable format, which media companies can access and update in real-time. If complicated and costly media directories are not for you then you’ll like what we have to offer. If you are looking for a quick media planning tool then look no further.”
Why Yourmediaplan.com It Might Be A Killer
Yourmediaplan.com facilitates the time consuming process of searching for media sources for your promotional needs. The site is also beginning to sell advertising space on their website so they stand to profit from all the traffic from marketing professionals visiting their site.
Some Questions About Yourmediaplan.com
This site is free to use, so besides selling a bit of advertising space, how does Yourmediaplan.com plan to make much of a profit? They would probably benefit quite a bit by expanding their site to include media sources from other English speaking countries other than just the UK. 
