StylePath has developed and patented a better way to shop online for style-driven products like jewelry, shoes, home decor, and accessories. Users create a style profile by quickly rating a few test images.
StylePath’s patented technology then finds aesthetic patterns in the ratings and matches them to products with similar attributes from a range of websites. Key features include: Image-based personalized search and product matching, Artificial Intelligence that improves product matches by learning a user’s personal taste, One-Stop comparison shopping from a wide variety of sites, StyleSpace – The first style-centered social network that provides a forum for users to discuss and recommend products with others who share their taste, 3D Decorator – An interactive application that allows shoppers to redecorate virtual rooms to visualize products in their own homes.
StylePath.com In Their Own Words
“We’ve selected 100,000 products from 1500 stores for our collection. One of them is perfect for you. Spend 30 seconds to create your style profile and we will customize our selection to just what you want.
Start by choosing a category.”
Why StylePath.com It Might Be A Killer
StylePath.com is the first website to find products for shoppers by learning their individual taste. Other sites and recommendation engines customize or personalize results to some degree, but none of them base their suggestions on an individual’s unique taste. The two chief existing forms of product recommendation technology are collaborative filtering (making product recommendations based on other people’s past behavior) and predetermined rules (e.g. offer batteries to toy buyers). StylePath has developed and patented a far more sophisticated technology that completely personalizes product recommendations to each individual based on their own taste. This patent is for the business model of identifying users’ aesthetic preferences and matching them to products aesthetic characteristics.
Some Questions About StylePath.com
Will they add new products to the site in short periods of time? 
