Randalls is a chain of supermarkets with fresh vegetables, flowers and pharmacy service with branches throughout Texas; by visiting their site, users will be able to find information on locations, print coupons and refill prescriptions. The site offers a variety of wellness tips and recipes which combine seasonal foods; if you are interested in getting suggestions for healthier diets or nutritional values, the FoodFlex tool will be of great use, as it allows registered shoppers who use their customer reward card to load their purchases and get nutritional values plus suggestions on healthier alternatives, and print a shopping list of the new items, which I reckon is a profitable way to put all that information supermarkets collect from their customers to good use.
Also interesting about the site is the drug interaction tools, which allow pharmacy customers to manually load any medications and supplements they usually take and check for undesired interactions. I was expecting the site to carry an eCommerce area in which customers could make online orders and have them delivered or choose to pick up at any of the branches, a feature that would make office kitchen supplies purchases easier; and also for students who receive financial support from their families, who could benefit from such a feature, by allowing apprehensive moms to make sure their kids eat right and foot the bill too. Can they think about it? 





