According to the definition provided on the site, OurMedia is “a community of individuals dedicated to spreading grassroots creativity: videos, podcast and other works of personal media”. This is actually a quite accurate description of the aim and purpose of the site, as those who are keen on home-brew media can convene together and share their works with like-minded individuals, not to mention a global audience.
The process for becoming a member is described online. Basically, an account can be created in an inexpensive manner. All it takes is furnishing both personal and account information. Once the user has registered he can start posting videos for all to see and comment upon. New members are spotlighted on the main page, so that old-timers will be able to see their profiles in an instant manner. On the other hand, both a newsletter and updates via RSS are available for those who wish to stay fully informed. 
