Oddflower.net is a way to get your web pages out into the big wide world and actively homing in on the right audiences at the right time.
All you do is insert a small piece of code into any page you’d like to add to the network, and you get a widget that lists some related pages on your page, similar to a link exchange. However, as users click through the widget, the network responds by updating what relates to what and then redistributing your page across the widgets of related pages.
The result is that your page is continually seeking out the places it’s most likely to be found interesting. It’s a simple thing, but with far-reaching implications.
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Why Oddflower.net It Might Be A Killer
"We're in dire need of more intelligent ways to bring new things and new audiences together,” according to Dr. Ruddy, the system’s developer. “Traffic on the web is concentrated in the hands of a few big operators, which means that a lot of really useful stuff stays hidden away in the long tail, while the lowest common denominator tends to float upwards, clogging up the view for everyone."
The idea behind the project is to link web pages in a more organic way. Rather than rely on words, tags, links or social networks to bring related things together, oddflower uses actual traffic flows instead. So, as people move between things on the network, they associate those things with each other and it's along these dynamic pathways that your page spreads. And because it's all self-organizing, it brings the 'interesting' things up and removes the stuff that's not. Different things at different times in many different places (instead of just a few), and all guided by real intelligence.