NotFoundBot addresses a critical issue in the ecommerce industry: the high rate of visitor abandonment due to 404 error pages. A staggering 74% of visitors who encounter a 404 error on an ecommerce site leave immediately and never return, resulting in significant lost sales opportunities for online retailers. A smooth, uninterrupted browsing experience can make the difference between securing a sale or losing a potential customer. One of the most common yet detrimental issues is broken links, internal and external to the online store.
NotFoundBot revolutionizes the way ecommerce websites handle 404 errors by leveraging advanced AI and machine learning technologies to redirect lost visitors seamlessly. NotFoundBot includes auto-redirects to ensure visitors never realize they encountered an error, significantly reducing the bounce rate. Additionally, it offers intelligent chatbot-assisted redirects for less confident cases and comprehensive 404 error analytics to help site owners optimize their platforms.
Company Overview
Name: NotFoundBot
Year Founded: 2023
Type of Company: B2B software, ecommerce app
HQ Location: Wyoming, USA (But everyone is remote)
Startup Founders: Travis Todd, CEO & Co-Founder, Matt Elliott, CTO & Co-Founder
Website: https://www.notfoundbot.com
One Liner: NotFoundBot is an AI-powered service that helps eCommerce store owners turn visitors who land on 404 error pages into sales by enabling automated and assisted redirects to guide them to the intended content.
Progress and Current Status
NotFoundBot was officially launched on the Shopify App Store in January 2024. Since then, it has been actively seeking Shopify store owners and agencies managing stores to enhance their user experience. NotFoundBot has had multiple success stories, such as the “Go Fast Don’t Die” case study, where it recovered approximately 500 link clicks from an email campaign containing a broken link. In a few short months, NotFoundBot has monitored over 1 million visitor sessions and assisted in helping 25,000 sessions where visitors encountered a 404 error.
Inspiring Story
The founders, Matt and Travis, met in 2006 while working on a technology project. Over the years, they collaborated at various companies, honing their skills and deepening their expertise. Their professional relationship laid the foundation for NotFoundBot, born out of a shared vision and experience. A standout success story is “Go Fast Don’t Die,” a Shopify store that implemented NotFoundBot and quickly saw remarkable results, recovering $2000 in lost sales from a broken link in an email campaign.
Company Role Model
At NotFoundBot, we look up to Shopify, a company that has revolutionized the ecommerce landscape. Shopify’s customer-centric approach, continuous innovation, commitment to community and support, and scalable solutions inspire us greatly. Shopify’s journey from a small startup to a global leader is a source of inspiration for NotFoundBot as we strive to emulate their success and customer focus.
Future Outlook
In four years, NotFoundBot will be recognized as a leader in enhancing customer experience and engagement for Shopify stores. Our success on Shopify will pave the way for expansion to other major ecommerce platforms, broadening our impact across the industry. Our commitment to continuous innovation and customer-centric solutions will drive us to develop new features and integrations that further improve ecommerce performance. By leveraging advanced AI and machine learning, NotFoundBot aims to provide even more precise and intuitive redirects and assistance, ensuring that no visitor is ever truly lost.
Visit their website to learn more: https://www.notfoundbot.com
