This is a new search engine that is presented by The Financial Times Group. We can define it as a search tool that looks through online publications like blogs and newspapers in order to find business news.
It is not inaccurate, then, to name it a professional search engine.
Technically speaking, the site executes semantic searches and it has the ability to break down its finds into categories. These include business topic, name of the organization and the place it is located. Moreover, the main page lists the hot topics in the news for you to know how everything is taking shape at a glance.
When we say that the site executes semantic searches, what we say is that it can look at meanings and relationships between concepts – it goes beyond mere keyword matching, and it is the direction that search technology as a whole is headed to.
In this specific case, the main advantage is that the user can have access to these qualitative news and trends that in the end shape the world of business as we know it. If you are in a position where you have to take business decisions everyday, then this site is certainly worth giving a try.
NewsSift.com In Their Own Words
“Newssift is a unique search tool for business professionals offering access to a comprehensive database, indexing millions of articles from thousands of global business news sources. A next generation vertical search tool, searches are based on meaning and relationships, moving beyond traditional keyword search. Newssift is from FT Search Inc., an independent entity within the Financial Times Group.”
Why NewsSift.com It Might Be A Killer
Specialized search portals are there for a reason, and it is because a true demand for these exists.








