Those who have an allergy to clipping paper coupons will find this new solution a major step in the right direction. In a nutshell, it is a service whereby they can carry the coupons on their mobile devices and redeem them just by waving the mobile in front of the cash register whenever they are purchasing the actual item.
This is accomplished by the use of a technology that goes by the name of Near Field Communication. Basically, that is a communication technology that enables data to be exchanged wirelessly between devices at a distance which (averagely speaking) must not exceed 10 centimeters. That might seem like a drawback on first looks, but if you think about it you are going to realize supporting such a short distance is a good thing – after all, it will let you ensure that the transaction will be a secure one.
The site itself has just launched, and vendors are slowly being added. You can check the list of the ones which are already featured on the site, and if you are a vendor yourself and want to be added to the current list simply follow the instructions that are provided when you first visit the site.
MoLoRewards.com In Their Own Words
“MoLo Rewards is a revolutionary company with the primary goal of helping people save money. MoLo Rewards will enable consumers to obtain and redeem retail shopping coupons directly through their mobile phone without the need to clip a paper coupon ever again. In addition MoLo Rewards will allow consumers to link and join participating retail loyalty programs and in turn earn points for every purchase they make simply by waving their mobile phone in front of the cash register at time of purchase.”
Why MoLoRewards.com It Might Be A Killer
It is a practical alternative to paper coupons, and one which is completely eco-friendly at that.
Some Questions About MoLoRewards.com
How many vendors are already featured? How many are being added per day? 
