On May 29, 2024, Harness, a leading software delivery platform provider, announced its intention to acquire Split Software, a renowned player in feature management and experimentation. The deal aims to advance the market standing of Harness through the integration of Split Software’s advanced feature experimentation capabilities. Expected to be finalized in Q3 2024, this strategic move potentially boosts service offerings and expands the customer base.
The decision was fueled by growing demand among businesses for efficient software delivery platforms with robust experimentation features. Harness trusts that adopting Split Software’s unique strengths will allow it to surpass competition and accelerate growth. Boards of both companies have approved the acquisition, pending regulatory authority approval.
Harness set to acquire Split Software
Split Software will retain its brand identity while operating under Harness to maintain customer loyalty.
Jyoti Bansal, CEO of Harness, articulated, “Our integration with Split Software’s advanced features strategically positions us for an exciting future.” He further emphasized that the acquisition is a core part of the company’s growth blueprint and iterates their commitment to serving customers effectively.
This deal emphasizes the accelerating innovation within software delivery, where companies are dedicated to exploring and launching new services. It also underscores the rising significance of customer satisfaction and reliable functionality in today’s demanding marketplace. Such endeavors indicate a surge in competition, urging companies to keep in pace with developments to preserve competitivity.
The acquisition is a response to the escalating market demand for intricate feature management solutions, according to Bansal. It also aligns perfectly with the company’s mission to help customers deliver superior software quickly and confidently. The CEO of Split Software asserts that the partnership will support software development teams in introducing and refining products without barriers, with a focus on constant innovation.
Following the acquisition, Harness has the ability to provide a comprehensive feature management solution, encompassing design, implementation, and release of software with A/B testing. This move is viewed positively by industry insiders, expected to catalyze innovation and hasten digital transformation across various sectors.
