A company that has it seat in Toronto, Eqentia aims to build a business portal that will have the same prestige for entrepreneurs that Google News has for the average user who wants to be informed about general news and developments.
The way Eqentia works is by letting each company build something akin to a customized newsroom in which only information that has to do with its direct line of business will be displayed.
And the more that the platform is used, then the more intelligent that it gets and the more relevant the news that its serves become. In any case, users are encouraged to tweak the provided filters so that the content that is put their way is content that they will find 100 % purposeful.
From a technical viewpoint, Eqentia looks only at specialized sources such as professional publications and magazines in order to gather only information that complies with the requirements and expectations that a professional user is bound to have.
And a platform like Eqentia can also be used to track the way competitors are behaving. It is all a mere matter of selecting the pertinent filters.
Eqentia.com In Their Own Words
“Eqentia is a multi-purpose semantic publishing platform for knowledge tracking, competitive intelligence, media monitoring, SEO enrichment, thought leadership or any custom content.”
Why Eqentia.com It Might Be A Killer
Industry news can easily become lost in a scene dominated by services like Twitter, IE services in which information that is not specialized dominates everything. Eqentia lets every entrepreneur ensure nothing connected with his line of business is passing him by.
Some Questions About Eqentia.com
Does this work best when it comes to any specific industry? 
