Change Round-Up offers a free service to merchants that creates a virtual “spare change donation jar” at the point of checkout. Shoppers are asked if they would like to round-up their purchase price to the nearest dollar and donate the electronic “spare change” to a charity.
The service creates a free, innovative and visible way for merchants to support charities. Change Round-Up offers the ultimate win-win-win scenario. Charities receive much needed funding and exposure. Merchants get a free cause marketing tool that lets them generate great PR and build relationships with their customers. Donors can easily and quickly donate a painless amount of spare change to a good cause. Change Round-Up will generate hundreds of millions of dollars for charities. It’s important for more businesses to get involved in social change and promote charitable giving amongst their customer base. By allowing businesses to put their best foot forward, customers can do the same and everyone wins. The company’s goal is to make the world a better place while building a great business. 
