Endorsed by the National Wildlife Federation and the Natural Resources Defense Council, Catalog Choice is making a bid to help you save the world. Catalogs—Americans are ridiculously overloaded with the things; they arrive in the mailbox, daily, and most of them deal with bizarre tchotchkes and hideous dolls and playthings you’d never want your child to see.
To make this planet a little bit greener, and save some precious trees on the way, Catalog Choice lets you opt out of the catalog game, catalog by catalog. How it works: register, find and decline catalogs using the site’s search function, and finally, Catalog Choice will then contact the companies requesting that your name be axed from the mailing list. Dead simple. It can take up to ten weeks for the request to be processed, but you’ll get a cozy feeling just from the mere fact that you’re doing something to stop pollution. Sign up today, not only is this a non-profit organization, it will take you less time than getting rid of all those unwanted catalogs.
CatalogChoice.org In Their Own Words
“Catalog Choice is a free service that allows you to decide what gets in your mailbox. Use it to reduce your mailbox clutter, while helping save natural resources.
The mission of Catalog Choice is to reduce the number of repeat and unsolicited catalog mailings, and to promote the adoption of sustainable industry best practices. We aim to accomplish this by freely providing the Catalog Choice services to both consumers and businesses. Consumers can indicate which catalogs they no longer wish to receive, and businesses can receive a list of consumers no longer wanting to receive their catalogs.”
Why CatalogChoice.org It Might Be A Killer
This is a brilliant and somewhat overdue idea. For once a startup is dedicated to contributing positively to the environment. We’ve become so inundated with catalogs that we hardly think a beat about the very vicious effect they have on our world. CatalogChoice brings it to our consciousness and allows us to do something about it.
Some Questions About CatalogChoice.org
It would be great if the site would add a complete list of catalogs so users could simply check off the ones they don’t need or want rather than having to add them themselves. How will CatalogChoice get the word out? 
