AnswerOil’s aim is to make online shopping an overall better experience. One problem shoppers face with online deals, is that often when there are many choices, models and offers, customers will usually want to go to a real world store to check out their potential purchases.
It just makes things easier; rather than comparing numbers and photos, you can actually feel the differences, palpably in a store. AnswerOil has come up with a fully 2.0 experience to make shopping online much more convenient. They’ve got a sliding scale search system. Basically, you select a category such as cameras or computers and choose amongst characteristics such as pixels, brands, and size; form there, you prioritize qualities according to their importance to you, and AnswerOil will pull up matches based on your input.
AnswerOil.com In Their Own Words
“The award-winning, dynamic AnswerOil Web 2.0 interface drives sales with its patent-pending interdependent sliders that always give relevant search results. No more confusion and frustration from too many choices or “zero results found”. Shoppers on your site will be able to find the right products for them.”
Why AnswerOil.com It Might Be A Killer
AnswerOil has a cool, slick interface which does facilitate online shopping, especially for more complex gadgets. When shopping online, customers most always compare, which is precisely why AnswerOil could become big. It works well for those trying to decide between products.
Some Questions About AnswerOil.com
Sliders don’t always work for everything. Perhaps AnswerOil would do well to combine their sliders with intervals, or parameters set by the customer, such as price range. Also, some people simply don’t know exactly what they want as far as tech specs go, but they do know what they want their gadget to do, and AnswerOil doesn’t give you any leeway in that sense. 
