The founders of Animoto aim to share the power of video with customers who access the products offered on animoto.com. Site visitors can turn their personal photos, video clips, or music files into classy videos to share with relatives, lovers, or friends. To top it off, the Animoto service comes without charge, offers ease of use and takes only a few minutes to produce an end product.
According to animoto.com, buyers can choose from three pricing plans. The free option mentioned above applies to the Lite program that includes production of an unlimited number of 30 second videos, video styles for any type of event and access to online customer service assistance. The plan also includes HD upgrades for a small fee and an inventory of more than 600 songs to choose from as background music. The Plus plan comes with a small monthly fee and offers the same benefits, along with unlimited full length videos each month, and the ability to download completed videos to DVD or a computer. The Pro plan’s monthly fee is approximately eight times higher than the Plus plan and includes the same features with a few added bonuses. Pro subscribers receive not only standard video styles, but plus Pro styles as well, the opportunity to select from a music library of more than 1100 songs licensed for commercial use and no charge for HD upgrades. Additionally, they can choose to customize videos with their own brands.
The Animoto team consists of experts from the field of entertainment, some of whom produced programming for Comedy Central, MTV and ABC. Based in New York City, and with a satellite office in San Francisco, they have great pride and confidence n the services offered on animoto.com and the fact that thousands can utilize the simple process to produce professionally orchestrated videos without putting big dents in their pocketbooks.