Google announced that applications are now open for its Startups Accelerator Africa: Black Founders program. This initiative aims to support Black-owned startups in South Africa and other parts of the African continent. A total of 15 South African startups will be selected to benefit from this program.
Selected startups will gain access to cloud credits, one-on-one training, and networking opportunities. Applications for the program will close on 14th October 2024. Eligible startups are those operating and headquartered in South Africa, building solutions for the African or global market, and demonstrating significant market fit and growth potential.
Additionally, startups must have at least one Black South African founder with relevant experience.
Google’s black founders accelerator program
Other criteria include a strong and driven team, a live product that utilises or has the potential to utilise AI, and compatibility with Google products.
The hybrid programme will run from late 2024 until March 2025. Selected startups will receive equity-free cash awards of up to $50,000 (~R865,000) and cloud credits of $200,000 (R3.46 million). They will also receive one-on-one training and networking opportunities with mentors to address unique challenges.
“Startups in Africa are critical drivers of innovation, economic growth, and social progress. By investing in South African Black-owned startups, we are driving systemic change and promoting job creation and wealth generation for the future,” said Folarin Aiyegbusi, head of Startup Ecosystem at Google Sub-Saharan Africa. “I’m excited by Google’s investment and technical support to stimulate the SA tech ecosystem and would like to encourage eligible startups to apply so they can use this opportunity to grow their businesses and help create employment,” added Minister of Communications and Digital Technologies, Solly Malatsi.
To learn more about the program and apply before the 14th October 2024 deadline, visit the official Google Startups Accelerator page.
